Jonny Mellor's Keynote talk from 2024's Interface Conference
Hiphop is almost certainly the most impactful creative movement of recent times.
From its genesis in a neglected area of New York in the early 1970s, hiphop's multi disciplinary tentacles have now left their imprint on seemingly every aspect of modern culture. What can we learn from this about how our art practice can impact culture and whether we, as artists, can create work that is truly a gift to that culture?